Course Details

ADVANCED INTERNATIONAL BUSINESS

DSBE539

Course Information
SemesterCourse Unit CodeCourse Unit TitleT+P+LCreditNumber of ECTS Credits
2DSBE539ADVANCED INTERNATIONAL BUSINESS0+0+037,5

Course Details
Language of Instruction English
Level of Course Unit Master's Degree
Department / Program DATA SCIENCE
Type of Program Formal Education
Type of Course Unit Elective
Course Delivery Method Face To Face
Objectives of the Course Introducing key concepts in international business.
Providing knowledge about how international business differs from domestic
business.
Providing knowledge about government intervention.
Helping students to better interpret why and how firms internationalize.
Course Content Course is aimed at introducing the basic concepts and principles of
international trade. In addition, globalization, international trade, customs,
foreign environment in overseas operations, international trade policies and
programs, international economic policies, North American Free Trade
Agreement (NAFTA), European Union and other economic integrations,
management decisions and international marketing, related implementations
in management and finance are also examined.
Course Methods and Techniques -
Prerequisites and co-requisities None
Course Coordinator Associate Prof.Dr. Umut Türk umut.turk@agu.edu.tr
Name of Lecturers None
Assistants Research Assist. Semih Peker semih.peker@agu.edu.tr
Work Placement(s) No

Recommended or Required Reading
Resources -
-


Planned Learning Activities and Teaching Methods
Activities are given in detail in the section of "Assessment Methods and Criteria" and "Workload Calculation"

Assessment Methods and Criteria
In-Term Studies Quantity Percentage
Yarıyıl İçi Çalışmalarının Başarı Notunun Katkısı 1 % 40
Final examination 1 % 60
Total
2
% 100

 
ECTS Allocated Based on Student Workload
Activities Quantity Duration Total Work Load
Belirsiz 5 30 150
Yüz Yüze Ders 1 15 15
Derse Devam 1 30 30
Final Sınavı 1 30 30
Total Work Load   Number of ECTS Credits 7,5 225

Course Learning Outcomes: Upon the successful completion of this course, students will be able to:
NoLearning Outcomes
1 Assess cross-cultural, commercial, country and financial risks in international business.
2 Describe why nations trade in the context of international trade theories.
3 Analyze global market opportunities.
4 Explain global sourcing strategies and supply-chain management.


Weekly Detailed Course Contents
WeekTopicsStudy MaterialsMaterials
1 Week 1: Introduction to International Business • What makes international business “international”? • Differences between domestic and global business • Types of international firms: MNCs, SMEs, born globals • Activity: Compare two firms (domestic vs. international focus) - -
2 Week 2: Globalization and the International Business Environment • Drivers and consequences of globalization • Globalization of markets and production • Anti-globalization trends and populism • Reading: Hill, International Business, Ch. 1–2 - -
3 Week 3: International Trade Theories • Comparative advantage, absolute advantage • Heckscher-Ohlin model, New Trade Theory • National competitive advantage (Porter’s diamond) • Application: Why does Germany export machinery? Why does Vietnam export textiles? - -
4 Week 4: Government Intervention in Trade • Tariffs, quotas, subsidies, non-tariff barriers • Strategic trade policy and political motivations • WTO and trade disputes • Case: US–China trade war - -
5 Week 5: Regional Economic Integration • Types: Free trade area, customs union, common market, economic union • European Union, NAFTA/USMCA, ASEAN, Mercosur • Pros and cons of integration • Assignment: Compare EU and USMCA structures - -
6 Week 6: Cultural Environment and Cross-Cultural Risk • Hofstede’s cultural dimensions • Cultural intelligence and communication • Ethics and corporate social responsibility in global contexts • Activity: Cultural negotiation roleplay (e.g., Japan vs. US business styles) - -
7 Week 7: Political, Legal, and Economic Environments • Country risk: Political instability, legal systems, corruption • Types of legal systems (civil, common, religious) • Currency regimes, inflation, economic volatility • Case: Doing business in Turkey, Argentina, or Nigeria - -
8 Week 8: Midterm Exam + Global Market Opportunity Analysis • Midterm Exam • Workshop: Start of semester-long group project – select a country and product/service for entry strategy • Deliverable: Preliminary country and industry risk report - -
9 Week 9: International Entry Strategies and Firm Internationalization • Why and how firms internationalize: Uppsala, eclectic (OLI) paradigm • Entry modes: Exporting, licensing, joint ventures, FDI, franchising • Group work: Selecting entry mode for your country-market pair - -
10 Week 10: Global Sourcing and Supply Chain Management • Global production and logistics decisions • Outsourcing vs. offshoring • Resilience and risk in global supply chains • Case: COVID-19 and supply chain disruptions - -
11 Week 11: International Marketing • Adapting products, pricing, promotion, and distribution for international markets • Global branding strategies • Standardization vs. localization • Activity: Create a marketing brief for a new market launch - -
12 Week 12: International Financial Environment • Foreign exchange markets and currency risk • Hedging and financial tools for MNCs • International capital markets and investment climate • Case: Currency fluctuation and pricing strategy - -
13 Week 13: Ethics, Sustainability, and Corporate Governance • Bribery, human rights, labor standards in international business • Corporate codes, ISO standards, ESG investing • Ethical dilemmas and stakeholder perspectives • Assignment: Short reflection paper on ethics in a recent international business case - -
14 Week 14: Final Presentations + Course Wrap-Up • Final Group Presentations: Global market entry strategies • Peer and instructor feedback • Course synthesis and key takeaways • Final review session for optional exam or reflection - -


Contribution of Learning Outcomes to Programme Outcomes
P1 P2 P3 P4 P5 P6 P7 P8 P9 P10
All 4 5 3 5 3 3 4 2 2 4
C1 2 5 4 5 2 2 3 2 2 4
C2 2 5 1 5 2 2 3 2 2 4
C3 5 5 4 5 4 4 5 2 2 4
C4 2 5 2 5 2 2 3 2 2 4

Contribution: 1: Very Slight 2:Slight 3:Moderate 4:Significant 5:Very Significant


https://sis.agu.edu.tr/oibs/bologna/progCourseDetails.aspx?curCourse=75110&lang=en