Course Details

POLITICAL BR&ING

POLS374

Course Information
SemesterCourse Unit CodeCourse Unit TitleT+P+LCreditNumber of ECTS Credits
6POLS374POLITICAL BR&ING3+0+035

Course Details
Language of Instruction English
Level of Course Unit Bachelor's Degree
Department / Program POLITICAL SCIENCE AND INTERNATIONAL RELATIONS
Type of Program Formal Education
Type of Course Unit Elective
Course Delivery Method Face To Face
Objectives of the Course 1- Developing Critical and Creative Thinking Skills
2- Familiarizing students with social and political phenomena
Course Content Political marketing consultants often operate in the shadows of political
campaigns, but this course puts them front and centre. The course has three
goals. First, it introduces students to key concepts and theories underlying
contemporary political branding. In doing so, it links to more general
approaches from political communication. Second, it seeks to develop
students’ communicative skills in a campaign context by having students
develop their own political marketing plan for a party or candidate of their
choosing. Third, it addresses the normative and ethical implications of
political marketing on politics, and democracy more broadly
Course Methods and Techniques
Prerequisites and co-requisities None
Course Coordinator Undefined ahmethilmi guler ahmethilmi.guler@agu.edu.tr
Name of Lecturers None
Assistants None
Work Placement(s) No

Recommended or Required Reading
Resources


Planned Learning Activities and Teaching Methods
Activities are given in detail in the section of "Assessment Methods and Criteria" and "Workload Calculation"

Assessment Methods and Criteria
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ECTS Allocated Based on Student Workload
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Course Learning Outcomes: Upon the successful completion of this course, students will be able to:
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Weekly Detailed Course Contents
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Contribution of Learning Outcomes to Programme Outcomes
P1 P2 P3 P4 P5 P6 P7 P8 P9 P10 P11 P12

Contribution: 1: Very Slight 2:Slight 3:Moderate 4:Significant 5:Very Significant


https://sis.agu.edu.tr/oibs/bologna/progCourseDetails.aspx?curCourse=72749&lang=en