Course Details

MANAGERIAL COMMUNICATION

BA440

Course Information
SemesterCourse Unit CodeCourse Unit TitleT+P+LCreditNumber of ECTS Credits
7BA440MANAGERIAL COMMUNICATION3+0+035

Course Details
Language of Instruction English
Level of Course Unit Bachelor's Degree
Department / Program BUSINESS ADMINISTRATION
Type of Program Formal Education
Type of Course Unit Elective
Course Delivery Method Face To Face
Objectives of the Course This course enhances the student’s professional business writing skills within managerial contexts. The course is designed to help students analyze business communication problems and formulate strategies for presenting the solution clearly, concisely, and persuasively. The specific objective is to guide students through the research writing process for a formal business report.
Course Content This course explores key theories and strategies of contemporary organizational communications and designed to help students analyze business communication problems and formulate strategies for presenting the solution clearly, concisely, and persuasively. It enhances the student’s professional business writing skills within managerial contexts. Additionally, it recognizes that challenges exist for creating and implementing effective communication both inside organizations (between individuals and groups), and outside organizations (with markets, partners, and influential third parties).
Course Methods and Techniques
Prerequisites and co-requisities None
Course Coordinator Associate Prof.Dr. Kübra Şimşek kubra.simsek@agu.edu.tr
Name of Lecturers Asist Prof.Dr. KÜBRA ŞİMŞEK DEMİRBAĞ
Assistants None
Work Placement(s) No

Recommended or Required Reading
Resources Mary M. Munter, Guide to Managerial Communication, 10th edition, Pearson

Course Category
Mathematics and Basic Sciences %0
Engineering %10
Engineering Design %0
Social Sciences %60
Education %0
Science %0
Health %0
Field %30

Planned Learning Activities and Teaching Methods
Activities are given in detail in the section of "Assessment Methods and Criteria" and "Workload Calculation"

Assessment Methods and Criteria
In-Term Studies Quantity Percentage
Yarıyıl İçi Çalışmalarının Başarı Notunun Katkısı 1 % 10
Quiz/Küçük Sınav 12 % 10
Final examination 1 % 40
Diğer (Staj vb.) 1 % 40
Total
15
% 100

 
ECTS Allocated Based on Student Workload
Activities Quantity Duration Total Work Load
Tartışma 10 2 20
Yazılı Sınav 1 10 10
Ev Ödevi 5 2 10
Sınıf İçi Aktivitesi 10 1 10
Okuma 14 2 28
Yüz Yüze Ders 14 3 42
Derse Devam 14 1 14
Final Sınavı 1 10 10
Total Work Load   Number of ECTS Credits 5 144

Course Learning Outcomes: Upon the successful completion of this course, students will be able to:
NoLearning Outcomes
1 Explain the historical development of communication as an organizational process affecting internal processes and external relationships
2 Describe managerial communication as a component of organizational communication
3 Implement concepts for problem solving, conflict management, and negotiation
4 Summarize the key strategies for effective written and oral communication internally and externally
5 Identify the characteristics of technology that impact and interact with organizational and managerial communication


Weekly Detailed Course Contents
WeekTopicsStudy MaterialsMaterials
1 An Introduction to Managerial Communication Reading the relevant chapter from the course textbook Slides
2 Communication Theories Reading the relevant chapter from the course textbook Slides
3 Intercultural Communication Reading the relevant chapter from the course textbook Slides
4 Verbal Communication Reading the relevant chapter from the course textbook Slides
5 Presentations Reading the relevant chapter from the course textbook Slides
6 Visual Communication Reading the relevant chapter from the course textbook Slides
7 Non-Verbal Communication Reading the relevant chapter from the course textbook Slides
8 Body Language Reading the relevant chapter from the course textbook Slides
9 Sign Language Reading the relevant chapter from the course textbook Slides
10 Midterm - -
11 Written Communication Reading the relevant chapter from the course textbook Slides
12 Proposals Reading the relevant chapter from the course textbook Slides
13 Reports Reading the relevant chapter from the course textbook Slides
14 Memos, Emails Reading the relevant chapter from the course textbook Slides
15 Interview Questions Reading the relevant chapter from the course textbook Slides
16 Final Exam - -


Contribution of Learning Outcomes to Programme Outcomes
P1 P2 P3 P4 P5 P6 P7 P8 P9 P10
All 5 5 4 4 4 4 3 3 4 3
C1 5 4 3 4 3 3 2 2 3 3
C2 5 4 3 3 3 4 2 2 3 3
C3 4 5 5 3 2 3 3 3 3 2
C4 5 5 3 4 4 4 2 3 3 3
C5 4 4 3 3 4 3 2 2 3 2

Contribution: 1: Very Slight 2:Slight 3:Moderate 4:Significant 5:Very Significant


https://sis.agu.edu.tr/oibs/bologna/progCourseDetails.aspx?curCourse=71930&lang=en